HAO (JEFF) YU
Film Producer / Compositor
Videographer / Editor
LATEST PROJECTS
Project |01
Role:​
Animation Editor
eatArt interactive advertisement
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This project was done in collaboration with the eatART foundation. The main purpose was to create a vertical slice prototype of an interactive video for eatART as part of a larger promotional campaign to deliver their message: To raise environmental and energy awareness through the evolution of technology. In the project I served as art director and video editor.
Project |02
Role:​
Public Relations; Market Research; Editor
Hothead Games Research and Development
This project was done in collaboration with the Hothead Games company. The team did market research and data analysis for two mobile games. Besides, to improve the game monetization and user experience, the team did further development and design new version of GUI as well as tutorial for these two games respectively. My role in the project was public relations and art director.
Project |03
Role:​
Documentation; Editor; Camera Operator
The H.R. MacMillan Space Centre
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This summer the H.R. MacMillan Space Centre will unveil a new state of the art ultra high definition 4K video projection system for their full dome theatre. To help usher in a new era in full dome entertainment the Centre has joined forces with the team to create a spectacular new 40-minute digital cinematic experience.
Project |04
Role:​
Designer, Facilitator
Pre-Plan App for Science World
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I worked with my teammates to design and produce an app prototype for Science World visitors to plan their trips. We focused on busy parents who have limited time with their children and want to enrich their children's lives by engaging them with science and technology.
Project |05
Role:​
Camera Operator; Editor
Zhenjiang Documentary Advertisement
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To raise Chinese citizen's attention to Zhenjiang city, Nanjing Gomond Film & Media Company produced this Documentary Advertisement. I worked for this company and helped in terms of filming and editing. I also gained experience in advertisement production.
Project |06
Role:​
Video Producer
Marketing Video Campaign
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The goal of the Video Team is to develop a marketing video campaign consisting of videos with high value content, some of which may be gated, that they successfully deploy on social media platforms in order to increase satisfactory engagement, develop leads, and produce sales. The objective is to increase traffic and sales volume on IDsuperstore.com and take the company to the larger audience and reach to potential customers.